Need 500 words and APA format
Refer to Assurance of Learning Exercise #1 (Apple) in Chapter One of your Thompson (2020) text. Read “Apple Inc: Exemplifying a Successful Strategy” in Illustration Capsule 1.1.
Incorporate our course (Thompson text) work for the week and Develop your analysis by responding to the following questions:
· Does Apple’s strategy seem to set it apart from rivals?
· Does the strategy seem to be keyed to a cost-based advantage, differentiating features, serving the unique needs of a niche, or some combination of these? Explain why?
· What is there about Apple’s strategy that can lead to sustainable competitive advantage?
· Incorporate a minimum of at least one course (Thompson 2020 Text) and one non-course scholarly/peer-reviewed sources in your paper to support your analysis.
· All written assignments must include a coverage page, introductory and concluding paragraphs, reference page, and proper in-text citations using APA guidelines.
3 quotes are required, and they must be enclosed in quotation marks and cited in-line by referring to your reference list.