Case Study

You will work with your group to write a report on a Multinational Enterprise (MNE). This should be an MNE that has been in the news recently with controversial or ethical issues. You are to look at this MNE and discuss its role in the global arena and apply the eight critical themes from the textbook: Economic, Cultural, Social, Political, Legal, Trade & Competitive, Technological, Financial, Ecological. Use your learning in this course and using the textbook and outside reading to analyze your MNE. After analysis, you will need to discuss how the company dealt with the problem and whether its actions were effective or not. You can also give recommendations on how the company should react if they did not do a good job in dealing with the issue.

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Joseph Mathenge

Author Since: February 25, 2021

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